heedReal-time signals from
every sale. Zero manual entry.
Heed plugs into Square or Toast and turns your payment stream into live busyness signals, automated recovery campaigns, and inventory intelligence, so nobody on your team has to type in a thing.
Know how busy you are before you check the door
Every Square/Toast payment computes live busyness, wait time, and dwell occupancy the instant it happens. Confidence tiers mean the number on screen never claims more precision than the underlying data actually supports.
One dashboard, not five spreadsheets
Revenue, traffic, average ticket, and labor rate against your own target, updated from the same live transaction stream, so you're reading this week's real numbers instead of reconstructing them from receipts.
Four campaign engines, one that fits whatever's actually happening
Boost reacts to live traffic dips, Recovery wins back lapsing regulars, Reservation offers fill your slowest booking windows, and Journeys run multi-step lifecycle sequences. Each drafts and fires itself, then narrates its own outcome back to you in plain English.
Catch the waste before it's wasted
Surplus and expiring stock get matched to whichever menu item can actually move the most units, not just the first dish that uses the ingredient, then routed straight into a Boost offer.
Stop guessing who's actually needed
Labor cost against your real target, plus overstaffed and understaffed windows flagged against forecasted traffic, before the shift starts rather than after payroll closes the week.
Turn your slowest hour into your busiest booking window
Slow-period time slots can carry their own incentive automatically, baked directly into the booking flow instead of a coupon a diner has to remember to bring.
Know what's about to change your night before it does
Nearby concerts, festivals, and games get scored for how much they'll actually move demand at your location, with a concrete staffing or prep recommendation attached, not just a calendar notification.
Every customer isn't the same customer
RFM segmentation and churn-risk scoring mean a VIP and a first-timer never get the same blanket discount; offers route to whoever the data actually says needs one.
Connect Square or Toast and Heed starts computing real signals immediately. No setup call required.
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